Why Your Lattes Are Inconsistent

A friend of mine recently asked why the quality of her lattes varies so much between cafés. Why is it, she asked, that when you go to one café, the coffee is delicious, but when you go to another, it’s barely drinkable? The short answer is that not all cafés are created equal. However, that doesn’t really explain much, so I would like to discuss what goes into making a great (or not-so-great) latte.

Before finishing this article, I talked to a couple different baristas to get some of their opinions. One of the baristas said that “once [the cafés] are in the big leagues, you’re going to get a good latte, and it just comes down to which barista makes it the way you like it.”

He was referring to the better cafés in Portland when he made that statement. While what he said may be true, not all cafés are in the ‘big leagues,’ and no matter where you get your latte, the quality is still determined by four main factors. These are the three ingredients—coffee, water and milk—plus the barista, who brings them all together. The quality of these four components is what determines how good your latte is, and as you will see, there are lots of places where things can go wrong.

Made with love

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Public Domain- Live PDX Coffee Theater

Public Domain was the first stop on my  PDX trifecta the other day and I didn’t talk much about the café, so I would like to fill in some of the details today.

Public Domain used to be known as the Portland Coffeehouse and I had not been to the location since it was remodeled and re-branded. The difference between the two is like the difference between a dark, stormy night and a bright, sunny day. I was stunned by the transformation of what had been a grungy Portland coffee shop into the sleek, sparkling, super-hip-looking Public Domain.

Located one block north of Pioneer Courthouse Square in downtown Portland, Public Domain is a café owned by Portland’s Coffee Bean International. When you walk into the café, you notice two things. First, from the smell of the coffee, you know you are in a place that has high respect for the beverage. The aromas are strong and sweet, and they really stand out.

Public Domain

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Portlandia

Some of you have already seen this, but I think it’s worth sharing anyway. If you have spent very much time in Portland, you will appreciate a new series that the Independent Film Channel is creating called Portlandia. Portland is well-known for having a laid-back attitude about life and the series (at least the trailer) makes fun of this in a pretty hilarious way. After spending the last couple months traveling around PDX and writing about its coffee scene, I’ve seen many of the caricatures portrayed in the video. I would say that it hits a little too close to home, but then again, I heard no mention of bloggers in the video ;)

Enjoy.

An Evening of Non-Conformity

I went to Powell’s Books Thursday night to hear Chris Guillebeau speak. For those of you who don’t know, Chris writes a blog called the Art of Non-Conformity (AONC) and recently published a book by the same name. One of his goals in life is to create a movement (yes, a movement) that questions the status quo and encourages people to lead unconventional, remarkable and meaningful lives. Chris lives in Portland (though you might ask, in Portland, where being weird is normal, is it really non-conforming to not conform?), so when I heard that he was coming to speak at Powell’s, the last stop on a 50-state book tour, I figured it would be interesting to hear what he had to say.

I stumbled across the AONC a couple months after starting this blog (the non-conformist title is completely coincidental) and found that he had some ideas about life that I could relate to. One of the things that really attracted me to his writings were his ideas about traveling. Chris has a goal in life to travel to all 192 countries in the world by 2013 and he’s already made it to 149. He seems to understand the joys and new perspectives that traveling brings, something I could really relate to. In addition to the book, he wrote a useful guide about traveling unconventionally that I am still working to put into practice.

Chris Guillebeau

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A PDX Coffee Adventure-Part 3

After our talk with Matt, Sam and I decided to walk up to Coava Coffee, just a few blocks away. I had been planning to stop by and talk to them about their new Kone filter that was just released for sale. Coava has been very effective at creating a buzz (pun intended) in the social media sphere. They are very active on Twitter, and the Kone was recently reviewed favorably by The New York Times and Gizmodo. I was hoping to talk to them about their marketing strategies and to try some Kone-poured coffee.

The rain was falling steadily and a hostile cold wind was blowing as we walked to Coava. We were relieved to get inside the café and out of the weather. I was glad to be back in one of the first PDX coffee shops I stumbled across in my exploration of the area’s coffee scene.

We walked up to the counter and started talking with Matt, one of the co-owners, about the Kone filters. Keith, the other owner, was busy boxing up Kones for shipment while Matt was taking care of the bar. They’ve been very busy lately with getting their products ready to ship.

Kones in waiting

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A PDX Coffee Adventure-Part 2

Sam and I left Public Domain and headed south for Pioneer Square. As we reached the square, a newsman from Channel 8 asked if we wanted to be on the news. I hesitated for a second and then thought sure, why not? It never hurts to get some practice time in front of the camera. The station was looking for “on the street” responses to President Obama’s compromise on the tax cuts. I shared my opinions and we moved on. It had already been a more interesting day than I had planned.

We walked through downtown over to the riverfront area, crossing the Hawthorne Bridge and dropping down to Water Avenue (It would have been quicker to take the Morrison Bridge, but I only realized this after we reached the café). We arrived just as the rain started to fall. Inside, the barista warmly greeted us, and he described his espressos with ease. We ordered, and while we waited, I glanced around for the roaster that was supposed to be in the café. It was behind the wall just behind the front counter, but it was not in use at the time.

Attention: fresh-roasted coffee nearby

Sam and I sat down by the window and looked around. I took a couple of pictures and when I did, Matt Milletto, the owner, came over to talk to us. He was just making sure we weren’t up to anything sinister (I don’t blame him—we probably looked suspicious). Sam introduced himself as a co-worker to someone who Matt knew. Matt quickly recognized the name and offered us a tour if we could wait a couple minutes. Sure, we replied.

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A PDX Coffee Adventure-Part 1 (of 3)

Tuesday was a day that a coffee connoisseur would have enjoyed. I ended up at three different Portland cafés—Public Domain, Water Avenue Coffee and Coava Coffee—not quite the original plan, but it worked out well.

After participating in a webinar about social media, I had to hustle to catch the bus to downtown. I arrived at the #19 stop just as the bus did. The ride took about 35 minutes and dropped me off at Pioneer Square. I crossed the square and headed toward Public Domain. Located on Broadway and Alder, Public Domain is a café owned by Coffee Bean International, one of Portland's larger specialty roasters. You might not know much about the company, since much of what CBI does is produce private label coffee for other companies. CBI’s own brands are Panache, Public Domain, Café Tierra and Un Momento.

Public Domain

I walked into the brightly-lit shop and looked around for a minute. I asked the barista about the available espressos. He pointed me to a sign on the counter. There were two available: an El Salvador single-origin from Sterling and CBI’s own Prometheus blend. I chose the Prometheus and went  to sit down.

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